CBC Preview: How to Win a Hop Harvest Getaway

Published: April 22, 2025
Craft Brewers Conference, CBC, tradeshow floor

If you’re attending the 2025 Craft Brewers Conference in Indianapolis, there’s one stop you absolutely don’t want to miss on the expo floor. Ollie and Abstrax Hops are teaming up to offer a once-in-a-lifetime opportunity — an all-expenses-paid trip for two to Yakima, Washington during peak hop harvest season.

This is more than a giveaway. It’s your chance to experience hop country like never before: behind the scenes, hands-on, and side-by-side with the growers, brewers, and innovators shaping the future of American hops.

In this article, we’ll cover everything you need to know — from what the trip includes and how to enter, to what makes hop harvest so special and why this is one of the most exciting opportunities you’ll find at CBC.

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What to Expect at CBC 2025 in Indianapolis

Craft Brewers Conference, CBC, branding

Hosted by the Brewers Association, the Craft Brewers Conference is the largest industry gathering for small and independent brewers in North America. This year’s event will be held in Indianapolis, Indiana, and promises to be another action-packed week of learning, networking, and discovery.

Here’s what you can expect at this year’s CBC:

  • Educational seminars led by industry leaders
  • An expansive expo hall featuring the latest in brewing tech and innovation
  • Countless opportunities to connect with peers, suppliers, and partners
  • Special events, beer tastings, and industry parties throughout the city

Whether you’re looking to sharpen your technical skills or grow your professional network, CBC is the place to be.

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What Is the Hop Harvest Getaway Contest?

Hop Harvest Trip Giveaway featured image, sponsored by Ollie and Abstrax Hops

One lucky winner (plus a guest) will be heading to Yakima Valley courtesy of Ollie and Abstrax Hops for an immersive three-night stay during the most exciting time of year in hop country. Here’s what the trip includes:

  • Three-night stay in Yakima, WA – Home to more than 75% of U.S. hop production, Yakima is a must-visit destination for any hop-forward brewer.
  • Exclusive farm access – Tour top-tier hop farms not typically open to the public and meet the growers who bring your favorite varietals to life.
  • Hands-on harvest activities – From rubbing cones to walking the fields, you’ll get a firsthand look at what goes into producing world-class hops.
  • VIP hospitality – Accommodations, car rental, and experiences are all covered — so you can focus on learning, exploring, and enjoying every moment.

It’s an unforgettable way to deepen your knowledge, strengthen your supplier relationships, and return home inspired.

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Why Hop Harvest Is a Must-Experience for Brewers

Each year, brewers from around the world travel to Yakima to experience hop harvest firsthand — and for good reason.

It’s a rare moment where the entire supply chain comes to life: growers, processors, and brewers all working together in sync. The air is thick with the aroma of freshly harvested cones, conversations spark with every pour, and you get an unfiltered look into the craftsmanship and care behind one of beer’s most important ingredients.

It’s not just about seeing where your hops come from. It’s about building relationships, discovering new varieties, and gaining insight that can shape your beers for years to come.

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How to Win a Hop Harvest Getaway at CBC

Entering is easy — and it all happens at CBC in Indianapolis.

To get started:

  • Get your visitor badge scanned at the Ollie booth (1711) and learn about game-changing brewery software.
  • Check out Abstrax Hops in the BrewExpo Hospitality lounge (Hall F), get your badge scanned, and discover how their unique offerings are redefining the future of brewing.

That’s it. No purchase necessary. No catch. Just stop by, connect with our teams, and get your name in the running.

The winner will be contacted shortly after the conference, so be sure to keep an eye on your inbox following CBC.

Learn more about the giveaway here.

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Ollie Team

Content created and curated by the team at Ollie, a Next Glass company.

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